Client
Mercedes-Benz
Role
Illustration
Category
3D Illustration
Agency
Jung von Matt Donau
Into the Green
Illustration for the Mercedes-Benz cabrio roadster line advertising campaing under the headline "Into the Green". The design uses the gritty, high-contrast style of a Xerox copy, creating a stark, greyscale composition that emphasizes bleakness of cities.
The illustration serves as a stylized, evocative visual that captures the urban hellscape and invites the viewer to escape "into the green" with their latest roadster model.